Zoom Cares: Amplifying social impact with the power of Zoom
“There would be no Ready Set Push without Zoom,” Kiana Ayers said.
Through her nonprofit, Ready Set Push, she runs virtual prenatal classes and support groups while still working as a registered nurse on the side. “The ease of the Zoom platform and the way that I can access it, no matter where I am, has made it possible to continue to keep this sustainable.”
To Kiana, continuing her work is literally a matter of life and death.
As an obstetrics nurse at a large Medicaid Company, she saw firsthand the challenges low-income Black families faced with prenatal care: If they couldn’t afford a class, or had no access to one in their neighborhood, their risk of preterm labor increased – and with it, infant and maternal mortality.
Without preparation and support, these families faced an uncertain, even terrifying, experience in the healthcare system. “[Mothers] were afraid to go to the hospital, because they were afraid they were g
